---
title: "Optimizing Your Mortgage Process: Marketing and CRM Tips"
description: Marketing to potential clients, executing mortgage applications and managing client relationships after closing are three very different processes. Watch this webinar to hear from Tristan Kirk, Managing Partner at Citadel on optimal marketing and CRM workflows. Read more »
---

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# [Optimizing Your Mortgage Process: Marketing and CRM Tips](https://www.lendesk.com/content-library/en-ca/webinar-what-mortgage-professionals-can-expect-0-0-0)

 Written by [Lendesk](https://www.lendesk.com/content-library/author/lendesk) | May 6, 2021 10:40:59 PM

Marketing to potential clients, executing mortgage applications and managing client relationships after closing are three very different processes. Join this webinar to hear from Tristan Kirk, Managing Partner at Citadel on optimal marketing and CRM workflows.

[View full post](https://www.lendesk.com/content-library/en-ca/webinar-what-mortgage-professionals-can-expect-0-0-0)

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