Ep 18 Scott Rogers of Greybrook Land Development

Greg and James are joined by Scott Rogers 

Welcome to Lead to Close:

The Mortgage Professionals Podcast featuring authentic and real conversations amongst Canadian mortgage pros. Hosted by industry leaders Greg Williamson and James Loewen, with unfiltered opinions and no topic off limits, these are the conversations you wished the industry was having.

How can mortgage brokers generate more activity during slower periods? That’s what Scott Rogers of Greybrook Land Development is talking about during this episode. Scott is the Vice President in Greybrook’s Private Capital Markets Group

After briefly dipping his toe into the world of finances, he moved onto sports—but eventually found his way back into a customer service driven finance role with Greybrook. During the episode, Scott reveals the biggest barrier a person faces in taking advantage of great opportunities in the real estate market and how he helps Greybrook clients overcome this.


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On this Episode of Lead to Close:

  • How Scott found himself working back in finance and what his role is today.
  • What makes Greybrook different from other private equity firms.
  • The secret to Greybrook’s success and how their approach is unique.
  • How tangible ownership makes people feel more connected to projects.
  • Why they are focusing on the South Florida and GTA markets right now.
  • The biggest barriers to gaining opportunities in the real estate market.
  • Why having a conversation around investing is worth it even if you’re not ready.
  • What Greybrook generally offers for their referral partners. 
  • What liquidity and risk could look like for Greybrook investors.
  • The expected time frame of short-term, mid-term, and long-term projects.
  • What makes Greybrook inclusive, and instances where they talk people off the ledge.
  • Why diversification is important and how dilution might come up in your investment.
  • Powerful touchpoints that drive relationships in real estate.
  • Scott’s recommendations as a bourbon expert and which one is worth investing




Greybrook Land Development

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